
XUL Restaurant
Services
Art Direction & Brand Identity
Client
RCAD
Project
XUL Branding
Services
Art & Design Direction Brand & Visual Identity
Collaborators
Year
2025
The project began with a search for how a restaurant could become more than a place to eat. XUL was envisioned as a space where design and atmosphere create genuine connection. It responds to the lack of true third spaces in Belize, offering an environment that feels grounded in culture yet elevated in experience. The identity, spatial direction, and brand system were developed to merge warmth with clarity, allowing every interaction—from signage to tableware—to feel deliberate and cohesive. Research and local insights guided each decision, translating Belizean values into a visual language that feels contemporary while remaining timeless.










